AdTech Industry, MarTech Industry

AdTech and MarTech Predictions and Trends in 2022

January 20, 2022 by Paulina Zawiślak

2021 was another big year for the AdTech, MarTech and programmatic advertising industries. We saw Apple roll out more privacy changes, progress made (and lost) with Google Chrome’s privacy sandbox, and numerous mergers and acquisitions.

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The Impact of the GDPR on the AdTech and MarTech Industries

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What Is an Ad Server and How Does It Work?

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