Native advertising

A form of online-media advertising where an ad is made to match the look and feel of the rest of the content on a website.

It is designed to blend in with the rest of the site’s content so it follows the natural form and function of the user experience.

Related post: The Good, the Bad, and the Ugly of Native Advertising

Search

Share this article

Sign up for our newsletter

If you are interested in receiving fresh content about analytics and advertising technologies, sign up for our newsletter!