Consent management is a process which allows websites to meet the regulatory requirements regarding consent collection. With a consent-management platform (CMP) in place, websites have the technical capability to inform visitors about the types of data they’ll collect and ask for their consent for specific data-processing purposes.

An illustration of how a CMP could work.
Further reading:

Find out how we can help you with your project

Schedule a call with us today and find out how we can help you with your AdTech or MarTech development project.