AdTech Platforms, Custom Development & Integrations, MarTech Platforms
September 12, 2022 by Natalia Figas
One of the most important factors ensuring the development of any business, and at the same time the most crucial trend in 2021, is customer experience. Companies build positive experiences with their clients using a variety of tools. And Single Customer View is indispensable in this process.
Read more
July 14, 2022 by Michael Sweeney
Below are the main industry news stories in Q2 2022, including Netflix’s plans to show ads, the EU’s new DSA and DMA legislation, and Vodafone’s plans to create a supercookie.
Read more
April 7, 2022 by Natalia Figas, Michael Sweeney
Third-party cookies were the main mechanism for identifying individuals across different websites for the purpose of showing them personalized ads, running frequency capping, measuring the performance of campaigns, and performing attribution.
Read more
January 19, 2021 by Michael Sweeney
One of my favorite things to do in December is read all the “predictions” articles that come out this time of year. For me, reading about the programmatic and AdTech industry from different perspectives is always an insightful activity.
Read more
Search
Categories
- AdTech & MarTech Q&A (15)
- AdTech and MarTech News (8)
- AdTech Industry (148)
- AdTech Platforms (57)
- AdTech Processes (83)
- Business (16)
- Clearcode Cartoons (4)
- Clearcode News (22)
- Custom Development & Integrations (21)
- Data & Privacy (52)
- GDPR (24)
- Influencer Marketing (1)
- MarTech Industry (63)
- MarTech Platforms (28)
- MarTech Processes (18)
- MVP Development (12)
- Open-Source Software (7)
- Programming Languages (4)
- Rapid Prototyping (13)
- SaaS, Cloud, On-premises (9)
- Software Development Industry (25)
- Web Analytics (11)