About Kanary Nest
Kanary NEST provides advertisers with an easy way to buy display ads by using programmatic and real-time bidding (RTB) technology with fully transparent reporting on media spend, conversions, and commissions.
The goal of Kanary was to build a fault-tolerant, scalable demand-side platform (DSP) that optimizes the user experience and provides a clear and interactive user interface that can be operated by even the most novice user.
Establishing and creating a recognizable brand image and designing the UX/UI were also vital to the success of the project.