November 20, 2019 by Maciej Zawadziński , Michael Sweeney

Most people know what benefits customer data platforms (CDPs) bring to a company’s marketing activities, but few know what features, components, and processes make up a CDP. We recently worked with one of our MarTech development teams to produce an infographic that illustrates just that.Click on the infographic to enlarge it. What Is a Customer […]

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August 2, 2019 by

At the end of every month, we present you a curated list of the top AdTech stories in a condensed, easily digestible format. The goal is simple: maximum knowledge at minimum reading. All you need is five minutes of spare time and a cup of good coffee.Here’s a list of three interesting AdTech news stories […]

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Clearcode’s AdTech Month In Review: July 2019

July 1, 2019 by

At the end of every month, we present you a curated list of the top AdTech stories in a condensed, easily digestible format. The goal is simple: maximum knowledge at minimum reading. All you need is five minutes of spare time and a cup of good coffee. Here’s a list of three interesting AdTech news […]

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Clearcode’s AdTech Month In Review: June 2019

May 20, 2019 by

Every Monday we present you a curated list of top AdTech stories in a condensed, easily-digestible format. The goal is simple: maximum knowledge at minimum reading. All you need is five minutes of spare time and a cup of good coffee. Here’s last week’s portion of interesting industry news: The Next Big Source Of Ad […]

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Clearcode’s AdTech Week In Review: May 13 – May 19, 2019

May 3, 2019 by

Every Friday we present you a curated list of top AdTech stories in a condensed, easily-digestible format. The goal is simple: maximum knowledge at minimum reading. All you need is five minutes of spare time and a cup of good coffee. Here’s this week’s portion of interesting industry news: Google’s Move To First-Price Auctions Will […]

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Clearcode’s AdTech Week In Review: April 29 – May 3, 2019

April 26, 2019 by

Every Friday we present you a curated list of top AdTech stories in a condensed, easily-digestible format. The goal is simple: maximum knowledge at minimum reading. All you need is five minutes of spare time and a cup of good coffee. Here’s this week’s portion of interesting industry news: Publishers Rejoice: VPAID Is Out And […]

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Clearcode’s AdTech Week In Review: April 20 - April 26 2019

August 29, 2018 by

Netflix began running tests for their ads this past week, which are displayed in between episodes. News of the testing quickly escalated and caused outrage among many loyal Netflix subscribers, which only showed that most people have little idea about what these ads are and how they work. Good news: there’s no need to fret. […]

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Netflix Tests Ads: Here's What You Need to Know