August 19, 2019 by Maciej Zawadziński , Michael Sweeney

In a scene from the 1982 film Blade Runner, a flying car is seen travelling through Los Angeles in the year 2019. To its right is a large digital advertisement on the side of a building displaying the words “Enjoy Coca-Cola”.

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May 29, 2019 by ,

Leading up to the year 2000, there were dire predictions circulating about a potential end to the digital world because of a software issue, known as the Y2K bug, that would kick in at the stroke of midnight on January 1.

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Why the GDPR Hasn't Impacted AdTech... Yet

May 24, 2019 by ,

The lead up to the European Union’s General Data Protection Regulation (GDPR) on May 25, 2018, was akin to previous looming deadlines like the Y2k bug. The anxious anticipation and speculations set the industry on fire: GDPR-themed blog posts, articles, analyses, predictions started spreading like wildfire.

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GDPR in AdTech 1 Year On: <br>What’s Changed?

March 20, 2019 by , ,

The European Union’s General Data-Protection Regulation (GDPR) has been in force for almost a year, but in spite of numerous publications in the media there is still a lot of misinformation and confusion around it. In our new webinar, we guide through the key concepts of GDPR, discuss what the regulation means for AdTech companies, […]

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On-Demand Webinar: The Impact of the GDPR on the AdTech and MarTech Industries