June 12, 2019 by Michael Sweeney , Maciej Zawadziński

In the early days of online advertising, publishers used ad networks to sell their remnant inventory to advertisers. However, as publishers started using more and more ad networks, it became harder to identify which ad network would sell the most inventory at the best price.

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March 20, 2019 by , ,

The European Union’s General Data-Protection Regulation (GDPR) has been in force for almost a year, but in spite of numerous publications in the media there is still a lot of misinformation and confusion around it. In our new webinar, we guide through the key concepts of GDPR, discuss what the regulation means for AdTech companies, and what responsibilities it imposes on data controllers and processors.

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On-Demand Webinar: The Impact of the GDPR on the AdTech and MarTech Industries

August 13, 2015 by

Long gone are days when the value of open-source software was doubted or questioned, to the extent that now even governments and corporate clients are increasingly integrating open projects into their business technology. Is marketing going to be yet another industry to ditch proprietary technology in favour of open-source tools? The Clearcode team, who are […]

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The First Step on the Road to a Full Open-Source Marketing Stack

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