November 30, 2018 by Michal Wlosik
Since the early 2000s, brand advertisers and ad agencies have been moving their budgets online, spending big bucks on programmatic advertising – including display, video, native, and mobile – due to technological advancements and vast advertising opportunities.
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May 21, 2016 by Michael Sweeney
The worlds of ad tech and martech are experiencing significant changes. Whether a forced or natural evolution, viewpoints exist that there is a fight for survival; and tech platforms are having to differentiate, converge, acquire, to stay current.
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