November 14, 2017 by Maciej Zawadziński

If you have ever bought anything on eBay, you are probably no stranger to the concept of second-price auctions, the bidding process in which the winner pays the price offered by the second-highest bidder, rather than their own.

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July 7, 2016 by

For this week’s installment of Insider’s View, we had a chance to catch up with with Chad Little, founder and CEO of Hivewyre, an online advertising co-op that allows advertisers to share their first-party audience data and build targeted campaigns for prospecting new customers.

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Insider's View: Ad Tech & MarTech Q&A <br />with Chad Little [Part 4]

June 13, 2016 by

As we continue diving into the minds of Ad Tech and MarTech leaders, we had a chance to chat with Peter Messmer, Director of Growth from AddShoppers for this week’s Insider’s View.

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Insider's View: Ad Tech & MarTech Q&A with Peter Messmer [Part 3]

May 30, 2016 by

For this week’s installment of Insider’s View, we caught up with Alex Wheldon, Chief Marketing Officer at Smarkets, an online betting exchange that offers a secure and transparent platform for trading on sporting, political and current affairs events.

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Insider's View: Ad Tech & MarTech Q&A with Alex Wheldon [Part 2]

May 13, 2016 by

Opinions about the current and future state of Ad Tech & MarTech are as varied as the technologies, services and players that populate these complex ecosystems.

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Insider's View: Ad Tech & MarTech Q&A With Maciej Zawadziński </br>[Part 1]