The Clearcode Blog

Learn about the platforms, technical processes, and inner workings of the AdTech and MarTech industries with our ever-growing knowledge base

Feedback vs. feedforward – who is going to win?

December 16, 2019 by

It is almost impossible to imagine a mature development team operating without any access to external feedback. Conditions are constantly changing. We go Agile and focus on providing high quality solutions. On top of all this comes the need to be up to speed with technology. It all means that IT teams members need ongoing […]

Read more

Search

Categories

Tags

Ad Blocking Ad Exchange Ad Fraud and Verification Ad Network Ad Server Ads.cert Ads.txt AdTech AdTech & MarTech News AdTech & MarTech Q&A Amazon Web Services (AWS) Antitrust Investigations App-ads.txt Apple Attribution Chrome Connected TV (CTV) Consent Management Platform (CMP) Contextual Targeting Cookie Syncing Cookies Customer Data Platform (CDP) Data & Privacy Data Clean Rooms Data Lake Data Management Platform (DMP) Demand-Path Optimization (DPO) Demand-Side Platform (DSP) Digital Marketing Act (DMA) Digital Out-Of-Home (DOOH) Digital Services Act (DSA) Dynamic Creative Optimization (DCO) ePrivacy Fingerprinting Firefox First-party data Gambling Advertising Gaming GDPR Google HbbTV Header Bidding IAB Standards Identity IDFA In-Game Advertising (IGA) Influencer Marketing Infographic Insider's View Intelligent Tracking Prevention (ITP) iOS MarTech Metaverse Minimum Viable Product (MVP) Mobile Advertising Mobile IDs Monetization OMID Order Management System (OMS) Over-The-Top (OTT) Personalization Prebid Privacy Privacy Sandbox Privacy-Enhancing Technologies (PET) Private Marketplace (PMP) Programmatic Real-Time Bidding (RTB) Retail Media Safari Self-Serve Advertising Seller Defined Audiences (SDA) simid Single Customer View (SCV) Software-as-a-Service (SaaS) Supply-Path Optimization (SPO) Supply-Side Platform (SSP) Sustainable Programmatic Targeting Methods Telecommunications Third-party data Tracking Techniques Transparency TV Advertising Universal IDs User Requests Video Advertising Video Advertising Technologies Virtual Reality (VR) Walled Gardens Waterfalling Zero-party data