Category: Web Analytics
2017-06-19 07:08:12 by Michael Sweeney
Multiculturalism brings with it a number of opportunities, such as access to specific skills and knowledge, economic growth, and a chance to learn about and discover other cultures - just to name a few. But for advertisers and marketers, multiculturalism also opens the door to a niche market - one that they can enter with […]
January 6, 2013 by Maciej Zawadziński
Cookies were invented in 1994 by Lou Montulli and John Giannandrea, at that time an employees of Netscape Communications. Since then cookies become an inseparable element of every ad technology. Why cookies are so important? Where do they fit in today’s advertising ecosystem? Are they replaceable? What is the future of cookies?
December 25, 2012 by Maciej Zawadziński
European Union Commission recently announced several new programme calls for research and innovation. I was positively surprised that among many research areas, EU Commission takes particular interest in big data & analytics and actively tries to find businesses potentially interested in participating.